Privacy & Data
Data Protection Policy
This Data Protection Policy applies to the official website and e-commerce platform of Sveston London, a globally established watch brand founded in 1978 and serving customers across the UAE, GCC countries, and international markets.
Sveston London is committed to protecting the privacy and personal data of its customers and website users. We take appropriate measures to safeguard personal information and handle it responsibly in accordance with applicable UAE laws and recognized data protection and security practices.
1. Information We Collect
When you browse our website, create an account, place an order, or communicate with us, we may collect the following types of information:
- Full name
- Phone number
- Email address
- Billing and shipping address
- Order and purchase history
- Payment-related information
- Customer service and communication records
- Information provided when contacting or interacting with us
Payment information is processed through secure payment providers, and sensitive payment details may not be stored directly by Sveston London.
2. How We Use Your Data
We may collect and use personal information for the following purposes:
- Processing and fulfilling customer orders
- Managing payments and transactions
- Arranging product delivery
- Providing customer support
- Sending order confirmations, updates, and notifications
- Managing returns, exchanges, refunds, and warranty requests
- Preventing fraud and unauthorized transactions
- Improving our website, products, and customer experience
- Sending marketing communications where permitted and applicable
- Complying with legal, regulatory, and governmental requirements
3. Data Storage & Security
Sveston London takes reasonable technical and organizational measures to protect personal information against unauthorized access, misuse, loss, alteration, disclosure, or destruction.
These measures may include:
- Secure data storage systems
- Restricted access to personal information
- Authorized personnel access controls
- Secure payment processing systems
- Technical and organizational security measures
While we take reasonable steps to protect your information, no internet-based system, website, or electronic transmission can be guaranteed to be completely secure.
4. Sharing of Information
Sveston London does not sell or rent customers' personal information.
Personal information may be shared with trusted third parties only where necessary to provide our services or meet legal obligations, including:
- Payment service providers and card processors
- Tabby
- Tamara
- Delivery and logistics partners
- Technology and website service providers
- Legal, regulatory, or governmental authorities where required by law
Third-party service providers may process information according to their own privacy policies and applicable legal requirements.
5. Cookies & Tracking Technologies
Essential first-party technology supports security, the cart, wishlist, checkout, and storage of your privacy preference. Optional providers are blocked until the relevant consent is granted.
With permission, Google Analytics measures website and ecommerce usage, Microsoft Clarity provides privacy-masked heatmaps and session replays on non-sensitive pages, Meta Pixel measures advertising and campaign performance, and OneSignal can offer optional browser notifications. Browser notification permission is requested separately and is never granted by the cookie choice alone.
These technologies may be used to:
- Improve website performance and user experience
- Remember user preferences
- Analyze website traffic and usage
- Understand customer behavior
- Support website functionality
- Improve marketing and promotional activities
Browser analytics can receive interaction and commerce context such as pages, searches, product identifiers and attributes, cart changes, payment-method type, and order value. Clarity is not loaded on checkout, order-confirmation, public order-tracking, or user-entered search-result pages; form fields, gift messages, the virtual try-on, and support conversations are masked. Browser analytics are designed not to receive customer names, contact details, billing or delivery addresses, or payment credentials. Learn more in the Microsoft Privacy Statement.
You may change optional categories at any time through “Cookie settings” in the footer or manage cookies and notifications through your browser. Refusing optional technology does not block shopping or checkout.
6. Data Retention
Sveston London retains personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
- Fulfilling orders and providing services
- Managing customer relationships
- Processing returns, refunds, and warranty claims
- Complying with applicable legal and regulatory obligations
- Resolving disputes
- Protecting our legal rights and enforcing agreements
When personal information is no longer required, it may be securely deleted, anonymized, or otherwise disposed of in accordance with applicable requirements.
7. Your Privacy Rights
Subject to applicable UAE laws and regulations, you may have certain rights regarding your personal information, including the right to:
- Request access to personal information held about you
- Request correction of inaccurate or incomplete information
- Request deletion of personal information where legally applicable
- Withdraw consent for certain marketing communications
- Raise questions or concerns regarding the processing of your personal information
Requests relating to personal data may be subject to verification and applicable legal limitations.
To exercise applicable privacy rights, please contact us using the details provided below.
8. Third-Party Services
Our website may use third-party services for payment processing, financing, delivery, analytics, website functionality, and other business purposes.
These may include:
- Payment gateways
- Tabby
- Tamara
- Delivery and logistics providers
- Website and technology service providers
Third-party providers may collect or process information in accordance with their own privacy policies and terms.
Sveston London is not responsible for privacy practices that are outside our reasonable control. Customers are encouraged to review the privacy policies of relevant third-party providers when using their services.
9. Children's Privacy
Our website and services are intended for individuals aged 18 years and above.
We do not knowingly seek to collect personal information from individuals under the applicable legal age. If you believe that a minor has provided personal information to us, please contact us so that we can take appropriate action.
10. Updates to This Policy
Sveston London may update or modify this Data Protection Policy from time to time to reflect changes in our services, business practices, technology, or applicable legal requirements.
Any updated version will be published on this page with the revised policy taking effect from the date of publication, unless otherwise stated.
We encourage customers to review this policy periodically to remain informed about how their information is handled.
Contact Information
For questions, concerns, or requests relating to personal data and privacy, please contact:
Customer Support